Blu Design Studio

Description	Since 2012, a key piece of technology for Blu Homes has been the online 3D configurator, a sophisticated spec selection and configuration tool with full 3D visualization of our home models. During the last 3 years, over 24,000 people have used the configurator and saved their designs to Blu’s database. However with changes in browser support for plugins, and new rendering capabilities in the Unity platform, the Configurator was starting to show its age. As manager of Blu’s Digital Tools group, I led the efforts to completely revamp the tool and make it more intuitive to use, more immersive and more realistic. Our initial plan was to replace the web version; however with over 50% of our site traffic coming from mobile we decided to lead with a mobile app and follow later with the web version. So, over the last 12 months my team designed and developed new 3D modeling processes in 3DS MAX, a new lighting and rendering workflow in Unity, and together with our Art Director and his staff we implemented a totally new mobile-friendly UX/UI design. I personally coded the entire application including front-end GUI, core configuration engine and back-end data management. The result – the Blu Design Studio app, which allows anyone to virtually experience a Blu Home from their iPhone or iPad: https://appsto.re/us/masw-.i The app lets users explore home designs and layouts to find the perfect one to fit their lifestyle. Users can go from room to room, selecting from a range of design palettes to experience various flooring, cabinetry, tile and counter top possibilities. The real time pricing feature also allows them to design while staying on budget. When finished, users can save their design and share it with a friend or family member. Here's a Curbed article about the app: http://bit.ly/1mJbVCr

Client Name	Blu Homes

Description

Since 2012, a key piece of technology for Blu Homes has been the online 3D configurator, a sophisticated spec selection and configuration tool with full 3D visualization of our home models. During the last 3 years, over 24,000 people have used the configurator and saved their designs to Blu’s database. However with changes in browser support for plugins, and new rendering capabilities in the Unity platform, the Configurator was starting to show its age. As manager of Blu’s Digital Tools group, I led the efforts to completely revamp the tool and make it more intuitive to use, more immersive and more realistic. Our initial plan was to replace the web version; however with over 50% of our site traffic coming from mobile we decided to lead with a mobile app and follow later with the web version.

So, over the last 12 months my team designed and developed new 3D modeling processes in 3DS MAX, a new lighting and rendering workflow in Unity, and together with our Art Director and his staff we implemented a totally new mobile-friendly UX/UI design. I personally coded the entire application including front-end GUI, core configuration engine and back-end data management.

The result – the Blu Design Studio app, which allows anyone to virtually experience a Blu Home from their iPhone or iPad:

https://appsto.re/us/masw-.i

The app lets users explore home designs and layouts to find the perfect one to fit their lifestyle. Users can go from room to room, selecting from a range of design palettes to experience various flooring, cabinetry, tile and counter top possibilities. The real time pricing feature also allows them to design while staying on budget. When finished, users can save their design and share it with a friend or family member.

Here's a Curbed article about the app:
http://bit.ly/1mJbVCr

Client Name

Blu Homes